THE MISSION: Synergy Aviation approached Crow to assist with an advertising package they purchased from the Edmonton Airshow. With no in-house marketing or graphic design, they were looking for a cost-effective solution to produce multiple ads promoting their growing fixed wing pilot training program.
THE RESULTS: Advertising is communication that uses images, words, sounds, and movements to persuade people to buy products or services. With traditional (print) advertising, graphic design plays a vital role in effective communication. We helped Synergy Aviation cut through the clutter and stand out in a very busy event program. Our graphic design team was responsible for boosting this advertisements success, and it did so because of:
- Increased conversions
- Brand recognition
- Effective communication
- Getting attention
- Making it memorable