THE MISSION: The Crow team was brought in to develop an Initial Brand and Core Values for a new business, Canna Stream Solutions Ltd. Canna Stream is on a mission to make the cannabis industry sustainable by upcycling its organic waste into novel products. They also used this branding and their core values to guide them as they sought out investment and were ultimately acquired by Gaia Grow Corp. (CSE:GAIA) (CNSX:GAIA.CN) (Frankfurt:GG0).
About The Author
Zach Belland
Zach is a results-driven marketing professional with over a decade of experience in marketing. He founded Crow to help business leaders strategize and deploy effective marketing initiatives to achieve business objectives and drive brand growth.